Advertising options will include featured placements across the website, business directory, community calendar, and select digital content like Harnett Cares TV. You’ll also find opportunities for display ads, newsletter features, sponsored content, and promotional placements tied to specific programs or themed content.

In addition to services and events, advertising space will be available for products—whether you’re launching something new, offering a local favorite, or showcasing seasonal collections.

Yes! Advertising is open to local businesses, organizations, event organizers, and service providers looking to reach a broader Harnett County audience. Whether it’s a one-time event or ongoing promotion, there are options to help you get seen.

Yes! Businesses, makers, and sellers can advertise their products through featured listings, digital spotlights, and special product promotion opportunities on the website and across select content. Whether you’re selling locally made goods, branded merchandise, or creative offerings, product advertising will be available to help increase your visibility and reach your ideal audience.

If you’re not sure where your product fits in, fill out the interest form to start the conversation!

Yes! Offering discounts is a great way to support the community while also increasing visibility for your business. Whether it’s a limited-time offer, a special rate for local residents, or a community appreciation promotion, there are ways to highlight your discount through advertising or as part of a larger campaign.

You can include your offer in your ad placement, or explore collaborative opportunities to feature it through Harnett Cares content. If you’re interested, click “Get Involved”  and fill out the interest form to get started.

Sponsored content is a storytelling-based form of advertising that allows businesses, organizations, or sponsors to share their message in a more engaging and informative way. Instead of a traditional ad, sponsored content appears as an article, interview, spotlight feature, or video that aligns with the overall mission of Harnett Cares while highlighting your brand, product, service, or impact.

It’s a great way to connect with the community, build trust, and share your story in a format that feels authentic, not salesy. If this type of visibility sounds like a good fit, fill out the interest form to explore creative ways to bring your message to life.

Each type of involvement offers a unique way to support and engage with Harnett Cares:

• Advertising is a paid promotional opportunity designed to give your business visibility. This includes featured ads on the website, calendar, directory, digital content, and print media.

• Sponsorship involves financial or in-kind support for specific programs, events, or content. Sponsors receive recognition and visibility tied to their level of support, such as logo placement, mentions, and co-branded opportunities. Sponsors also gain increased access to featured advertising options, priority placement, and exclusive sponsor-only ad perks.

• Partnerships are more collaborative and typically involve an ongoing or active role. Partners may contribute time, services, or shared resources and often work alongside the project to co-create content, lead initiatives, or support long-term goals. Certain types of advertising are also included as part of partnership opportunities, giving partners enhanced access to featured placements, priority visibility, and exclusive partner-only perks that align with their involvement and impact.

No—while advertising is designed with local businesses in mind, options may also be available for nonprofits, community groups, and individuals who want to share relevant events, programs, or announcements. If you’re interested, fill out the interest form to get started.

Rates will vary based on placement, duration, and type of ad. Pricing will be designed to be accessible for businesses and organizations of all sizes. For details, fill out the interest form to get started.